FOCUS TODAY - January 2003

Club Membership, Business Results in 2002
(Survey Results)

 

1) Between September 2001 and September 2002 did your number of full or regular members:

Increase?     Decrease?  Remain the Same?**
All Clubs
(450 responses***)
 
24% 42.4% 33.6%
Golf & Country
(372 responses)
 
22.8% 44.1% 33.1%
City/Athletic
(38 responses)
 
15.8% 55.3% 28.9%
Yacht 
(17 responses)
 
47.1% 17.6% 35.3%
Tennis/Beach/Swim
(14 responses)
42.0% 7.1% 50%

**Percentage of clubs by category in which the number of members remained unchanged because the clubs were at capacity and had waiting lists:  All clubs – 12.5%; golf & country – 12.9%; city/athletic – 0; yacht – 23.5%; tennis/beach/swim – 21.4%.

***The total number of clubs in the survey and the sum of all clubs in the various categories will not agree because some survey respondents either identified themselves as “other” clubs or did not identify themselves by category.

 

 

2) Between September 2001 and September 2002 did your gross revenue (including dues):

Increase?     Decrease?  Remain the Same?
All Clubs
(450 responses***)
 
55.2% 36.1%  8.7%
Golf & Country
(372 responses)
 
54% 38.2% 7.8%
City/Athletic
(38 responses)
 
42.1% 42.1% 15.8%
Yacht 
(17 responses)
 
82.3% 11.8% 5.9%
Tennis/Beach/Swim
(14 responses)
71.4% 14.3% 14.3%

 

2a) If gross revenue including dues increased between September 2001 and September 2002, by what percentage?

All clubs:

1-5 percent       6-10 percent       11/15 percent       16-plus percent

                            51.2%               32.4%                  12.7%                      3.7%

 

2b) If gross revenue including dues declined between September 2001 and September 2002, by what percentage?

All clubs:

1-5 percent       6-10 percent       11/15 percent       16-plus percent

                             54%                31.1%                     6.1%                        8.8%

 

3) Between September 2001 and September 2002, did your gross revenue (excluding dues):

Increase?     Decrease?  Remain the Same?
All Clubs
(450 responses***)
 
44.9% 43.3% 11.8%
Golf & Country
(372 responses)
 
43.6% 45.2% 11.2%
City/Athletic
(38 responses)
 
39.5% 50% 10.5%
Yacht 
(17 responses)
 
64.7% 17.7% 17.6%
Tennis/Beach/Swim
(14 responses)
42.9% 14.3% 42.8%

 

3a) If gross revenue excluding dues increased between September 2001 and September 2002, by what percentage?

All clubs:

1-5 percent       6-10 percent       11/15 percent       16-plus percent

                             56%                 24.1%                   9.6%                         10.3%

3b) If gross revenue excluding dues declined between September 2001 and September 2002, by what percentage?

All clubs:

1-5 percent       6-10 percent       11/15 percent       16-plus percent

                             52%                 25.7%                   12.9%                        9.4%

 

 



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