FOCUS TODAY - January 2003

Club Membership, Business Results in 2002
(Survey Results)

 

1) Between September 2001 and September 2002 did your number of full or regular members:

Increase?     Decrease?  Remain the Same?**
All Clubs
(450 responses***)
 
24% 42.4% 33.6%
Golf & Country
(372 responses)
 
22.8% 44.1% 33.1%
City/Athletic
(38 responses)
 
15.8% 55.3% 28.9%
Yacht 
(17 responses)
 
47.1% 17.6% 35.3%
Tennis/Beach/Swim
(14 responses)
42.0% 7.1% 50%

**Percentage of clubs by category in which the number of members remained unchanged because the clubs were at capacity and had waiting lists:  All clubs � 12.5%; golf & country � 12.9%; city/athletic � 0; yacht � 23.5%; tennis/beach/swim � 21.4%.

***The total number of clubs in the survey and the sum of all clubs in the various categories will not agree because some survey respondents either identified themselves as �other� clubs or did not identify themselves by category.

 

 

2) Between September 2001 and September 2002 did your gross revenue (including dues):

Increase?     Decrease?  Remain the Same?
All Clubs
(450 responses***)
 
55.2% 36.1%  8.7%
Golf & Country
(372 responses)
 
54% 38.2% 7.8%
City/Athletic
(38 responses)
 
42.1% 42.1% 15.8%
Yacht 
(17 responses)
 
82.3% 11.8% 5.9%
Tennis/Beach/Swim
(14 responses)
71.4% 14.3% 14.3%

 

2a) If gross revenue including dues increased between September 2001 and September 2002, by what percentage?

All clubs:

1-5 percent       6-10 percent       11/15 percent       16-plus percent

                            51.2%               32.4%                  12.7%                      3.7%

 

2b) If gross revenue including dues declined between September 2001 and September 2002, by what percentage?

All clubs:

1-5 percent       6-10 percent       11/15 percent       16-plus percent

                             54%                31.1%                     6.1%                        8.8%

 

3) Between September 2001 and September 2002, did your gross revenue (excluding dues):

Increase?     Decrease?  Remain the Same?
All Clubs
(450 responses***)
 
44.9% 43.3% 11.8%
Golf & Country
(372 responses)
 
43.6% 45.2% 11.2%
City/Athletic
(38 responses)
 
39.5% 50% 10.5%
Yacht 
(17 responses)
 
64.7% 17.7% 17.6%
Tennis/Beach/Swim
(14 responses)
42.9% 14.3% 42.8%

 

3a) If gross revenue excluding dues increased between September 2001 and September 2002, by what percentage?

All clubs:

1-5 percent       6-10 percent       11/15 percent       16-plus percent

                             56%                 24.1%                   9.6%                         10.3%

3b) If gross revenue excluding dues declined between September 2001 and September 2002, by what percentage?

All clubs:

1-5 percent       6-10 percent       11/15 percent       16-plus percent

                             52%                 25.7%                   12.9%                        9.4%

 

 



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